H – Neogeo: A New Edge to Abstraction

If a trend is at all to be recognized in today’s diverse field of design, it is the new flirtation with geometrical forms and solid colors. The book that documents this development is accordingly called NeoGeo.

Basic forms such as circles, squares and triangles are increasingly being used in creative work. One sees crystalline structures, diamonds, rhombi, patterns and grid-like frames. Elements influenced by the psychedelic and OpArt of the 1960s and 70s are being combined with the acid colors of the late 80s.

NeoGeo makes clear that this current abstract work is not a nostalgic phenomenon; rather, it borrows from illustration, collage, typography and computer art to create a whole new visual language.